The happiest countries in the world are where luxury travellers find their sweet spot.
For the luxury traveler seeking more than just opulence, happiness has become an essential part of the journey.
The 2025 World Happiness Report reveals that some destinations continue to top the charts for contentment, well-being, and quality of life, making them ideal for discerning travelers looking to immerse themselves in positive energy.
And there is a new entrant to the top 10 list. For a travel journey infused with joy, these destinations offer an unparalleled blend of indulgence and well-being. After all, happiness is the ultimate luxury.

Finland: The Undisputed Leader in Happiness
Holding the No. 1 spot for the eighth consecutive year, Finland remains the happiest country on earth. The secret to its success? A perfect blend of breathtaking landscapes, world-class wellness retreats, and a culture deeply rooted in social trust and well-being. Luxury travelers can experience this happiness firsthand at the Arctic TreeHouse Hotel in Rovaniemi, where glass-walled suites offer stunning views of the Northern Lights, or indulge in a Finnish sauna experience at Hotel St. George in Helsinki.

Denmark & Iceland: Close Contenders
Denmark and Iceland continue to dominate the top ranks, mainly due to their focus on community, sustainability, and high standards of living. In Copenhagen, luxury seekers can embrace the city’s happiness-inducing hygge lifestyle at Nimb Hotel, a palatial retreat with Tivoli Gardens views. Meanwhile, in Iceland, guests at the Retreat at Blue Lagoon can bathe in the legendary geothermal waters while surrounded by lava fields—an experience that embodies pure bliss.

Costa Rica: Latin America’s Rising Star
A new entry in the top 10, Costa Rica has long been celebrated for its pura vida philosophy, which emphasizes a simple, happy life in harmony with nature. High-end travelers can immerse themselves in this ethos at Nayara Tented Camp, where luxury meets sustainability in the heart of the rainforest.
Whether it’s exploring pristine beaches or unwinding in world-class wellness resorts, Costa Rica offers happiness in every detail. Click here for a podcast about Costa Rica with Renae.

The Netherlands: Happiness in the Heart of Europe
Ranked No. 5, the Netherlands balances innovation with tradition, making it a haven for luxury travelers seeking cultural richness. Amsterdam’s Waldorf Astoria offers a historic yet lavish stay along the city’s iconic canals, while travelers can also experience exclusive private boat tours, Michelin-starred dining, and bespoke cycling adventures through the Dutch countryside.

Why Happiness Matters for Luxury Travelers
For the modern luxury traveler, a destination’s happiness quotient is just as important as its five-star accommodations. The World Happiness Report evaluates countries based on factors like social support, life expectancy, and freedom—key elements that contribute to an enriching travel experience. In 2025, the happiest destinations are those that offer not just luxury but also deep, meaningful connections to people, culture, and nature.

The World’s Top 10 Happiest Countries in 2025:
- Finland
- Denmark
- Iceland
- Sweden
- Netherlands
- Costa Rica
- Norway
- Israel
- Luxembourg
- Mexico