AirBnb to Offer Online Digital Experiences

From tango classes to tarot card readings, AirBnb hosts from around the world are offering new online ‘experiences’, so you can see the world without leaving home.

As the COVID-19 pandemic continues to unfold around the world, travelling has become obsolete. Borders around the world are closed and people are advised to stay home. There are no estimates as to how long these restrictions will stay in place.

But this doesn’t mean one can’t dream and plan for the next adventure. With the digital world at our fingertips, it also means one doesn’t have to stop exploring and experiencing.

AirBnb is the latest company to capitalize on the #stayhome trend and is now offering online experiences.

Airbnb’s Experiences are a concept that works

Airbnb Experiences was first launched in 2016 and connected local hosts with travelling individuals who wanted to learn about their culture.

From tours, to events, classes and activities, the goal was “handcrafted experiences that allow you to immerse in the local community”, said Airbnb CEO Brian Chesky.

It was a vast difference from the traditional tour-deck busses that dominated the travel-guide landscape, and it’s a concept that worked.

Airbnb reportedly earnt $15 million in revenue from Experiences in the first three-quarters of 2018 alone.

There are now more than 40,000 Airbnb experiences available from around the world.

airbnb online experiences
A whole world awaits with these online experiences

Online Experiences mean you don’t have to stop exploring the world and it’s cultures

But now with travelling restrictions in place, the company has put a hold on their traditional experiences to offer an online alternative via Zoom.

There’s tarot card readings or wine classes with a wine expert in Portugal. Farm visits in the United States, or a Swedish baking lesson, as well as over 50 other experiences available.

farm visits airbnb experiences
Farm visits in the United States are just one of the many online experiences available.

Fitness isn’t left out of the equation either. Motivational talks from an Olympic bobsledder, tango lesson with a Latin Grammy nominee and even meditation with a Japanese Buddhist monk are some of the offerings.

airbnb online experiences buddhist monk praying
Meditation with a Buddhist Monk is sure to combat those isolation blues.

Most classes range from 30 minutes to two hours, with a cost from anywhere between $5 – $90 per person,  per course.

Additionally, there’s the chance that the zoom experience will also be open to other people at the same time.

This continues Airbnb’s ethos of connecting people from around the world together, which is usually seen via local hosts communicating with their guests.  

male dancer in white pants and blonde woman in red leotard dancing and jumping together
There are huge psychological as well as physical benefits from dance

Airbnb says the online move was to not only entertain people indoors. In addition, they’re also hoping to provide local hosts with a boost of income, after many were forced to cancel and refund their usual tours and accommodation offers.

Virtual holidays are quickly becoming the next big trend. Museums now offer free online tours, national parks are conducting virtual hikes and zoos are even live streaming their animals.

And for when travel does resume, add these hot, emerging destinations to your bucket list, stat.

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